Tour experience feedback template
Guide, pace, value, booking ease and highlights for tours and excursions, with a review request.
6 questions · about 2 minutes to complete · free on every plan
Free account required. The template is copied into your workspace; edit anything before publishing.
- When to use it
- Within a day of the tour.
- Who it is for
- Tour participants.
How to use this template
- Send it within a day of the trip ending; response rates and recall both fall the longer you wait.
- Ask about the booking experience and the trip separately.
- Read open-text answers from the lowest scorers first; they explain the numbers.
Questions in the tour experience feedback template
1. How would you rate your guide?
rating
2. The pace was…
single choice · Too slow, About right, Too rushed
3. Value for money
rating
4. How easy was booking?
rating
5. What was the highlight?
open text
6. How likely are you to recommend this tour?
nps
What the results look like
IllustrativeSynthetic sample of 120 responses generated for this preview, not real survey data. Your results page shows the same charts for your own responses.
1.How would you rate your guide?
120 answered| Answer | Count | Percent |
|---|---|---|
| 1 | 7 | 6% |
| 2 | 17 | 14% |
| 3 | 26 | 22% |
| 4 | 26 | 22% |
| 5 | 44 | 37% |
2.The pace was…
120 answered| Answer | Count | Percent |
|---|---|---|
| Too slow | 32 | 27% |
| About right | 51 | 43% |
| Too rushed | 37 | 31% |
3.Value for money
120 answered| Answer | Count | Percent |
|---|---|---|
| 1 | 7 | 6% |
| 2 | 14 | 12% |
| 3 | 28 | 23% |
| 4 | 31 | 26% |
| 5 | 40 | 33% |
4.How easy was booking?
120 answered| Answer | Count | Percent |
|---|---|---|
| 1 | 10 | 8% |
| 2 | 19 | 16% |
| 3 | 21 | 18% |
| 4 | 24 | 20% |
| 5 | 46 | 38% |
How to read these questions
- rating: Report the mean and the top-two-box share (the two highest points). Top-two-box is easier to explain and less sensitive to a few extreme answers.
- single choice: Read the share choosing each option, then cross-tab by a segment question to see who differs.
Frequently asked questions
What should a tour feedback survey ask?
Guide, pace, value, booking ease, highlights and what to change; plus likelihood to recommend.
How long does the tour experience feedback survey take to complete?
About 2 minutes: 6 questions, most of them single-tap. Every question can be edited, removed or reordered in the builder before you publish.
Is this template free to use?
Yes. Every template is included on the Free plan. Sign up, click Use this template, and it is copied into your workspace where you can edit it, add your logo and share it by link, email or embed.
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