Developer experience survey template
Docs, SDKs, authentication, error messages, support and time to first successful call for API products.
4 questions · about 3 minutes to complete · free on every plan
Free account required. The template is copied into your workspace; edit anything before publishing.
- When to use it
- Two weeks after the first API key is created.
- Who it is for
- Developers integrating your API.
How to use this template
- Trigger onboarding surveys at day 7 and day 30.
- Ask the 'very disappointed' question quarterly to track product-market fit.
- Read open-text answers from the lowest scorers first; they explain the numbers.
Questions in the developer experience survey template
1. How long did it take to make your first successful API call?
single choice · Under 15 minutes, Under an hour, A few hours, A day or more, Still trying
2. Rate each
matrix · Documentation, Code examples, Authentication setup, Error messages, SDKs or libraries, Developer support
3. What was the most frustrating part?
open text
4. How likely are you to recommend the API to another developer?
nps
What the results look like
IllustrativeSynthetic sample of 120 responses generated for this preview, not real survey data. Your results page shows the same charts for your own responses.
1.How long did it take to make your first successful API call?
120 answered| Answer | Count | Percent |
|---|---|---|
| Under 15 minutes | 11 | 9% |
| Under an hour | 35 | 29% |
| A few hours | 35 | 29% |
| A day or more | 31 | 26% |
| Still trying | 8 | 7% |
2.Rate each
120 answered| Statement | Poor | Fair | Good | Very good | Excellent | n |
|---|---|---|---|---|---|---|
| Documentation | 11% | 13% | 13% | 27% | 36% | 120 |
| Code examples | 4% | 11% | 17% | 29% | 39% | 120 |
| Authentication setup | 13% | 13% | 13% | 23% | 38% | 120 |
| Error messages | 5% | 12% | 23% | 27% | 34% | 120 |
| SDKs or libraries | 10% | 18% | 16% | 20% | 36% | 120 |
| Developer support | 8% | 16% | 21% | 21% | 34% | 120 |
3.How likely are you to recommend the API to another developer?
120 answered| Answer | Count | Percent |
|---|---|---|
| 0 | 2 | 2% |
| 1 | 3 | 3% |
| 2 | 5 | 4% |
| 3 | 12 | 10% |
| 4 | 7 | 6% |
| 5 | 15 | 13% |
| 6 | 12 | 10% |
| 7 | 17 | 14% |
| 8 | 11 | 9% |
| 9 | 17 | 14% |
| 10 | 19 | 16% |
How to read these questions
- single choice: Read the share choosing each option, then cross-tab by a segment question to see who differs.
- matrix: Compare rows on the same column (for example, % agree) to find the weakest statement, then look at who rates it lowest.
- nps: NPS = % promoters (9–10) − % detractors (0–6). Check the margin of error before calling a change between two periods.
Frequently asked questions
What surveys should a SaaS company run?
Onboarding (day 7/30), product-market fit (quarterly), NPS (twice a year), support CSAT (per ticket) and cancellation.
How long does the developer experience survey take to complete?
About 3 minutes: 4 questions, most of them single-tap. Every question can be edited, removed or reordered in the builder before you publish.
Is this template free to use?
Yes. Every template is included on the Free plan. Sign up, click Use this template, and it is copied into your workspace where you can edit it, add your logo and share it by link, email or embed.
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